Odeon Cinema, Hanley, Stoke on Trent
This cinema was built in 1929. It was built for Provincial Cinematograph Theatres Limited. It is in an art deco style of architecture. It is historically important as it was the Provincial Cinematograph Theatre Circuit who pioneered the "super cinema" along American lines in Britain. The Odeon cinema company was founded in 1930 by Oscar Deutsch. During the 1930s, it grew to become one of the country’s major chains of cinemas. The first five Odeon cinemas opened in 1933, and by 1936 there were 142 across the country. Although each Odeon was unique, the use of a set range of architectural features meant that most of the cinemas were instantly recognisable as an 'Odeon', with their distinctive Modernist style. The slogan, ‘Oscar Deutsch Entertains Our Nation’ (ODEON) was also synonymous with the brand. href='http://www.imagesofengland.org.uk/Details/default.aspx?pid=2&id=384465'>Read official list description.
