Odeon Cinema, 85 Kings Road, Brighton, Brighton and Hove
The cinema opened in 1888 as the Alhambra Opera House, it was renamed the Palladium Theatre in 1911. It became the Odeon Cinema in 1935, with an Art Deco facade, but reverted to Palladium after two years. It closed in 1956 and was demolished in 1963. The Odeon cinema company was founded in 1930 by Oscar Deutsch. During the 1930s, it grew to become one of the country’s major chains of cinemas. The first five Odeon cinemas opened in 1933, and by 1936 there were 142 across the country. Although each Odeon was unique, the use of a set range of architectural features meant that most of the cinemas were instantly recognisable as an 'Odeon', with their distinctive Modernist style. The slogan, ‘Oscar Deutsch Entertains Our Nation’ (ODEON) was also synonymous with the brand.
